Sales Analytics

Dashboard v1

Visualization by: Oluwadunsin Agbolabori

Date: July 2024

Type: Business Dashboard

Link to Visualization: Click Here

Project visualization 1

The Sales Overview Dashboard provides a holistic view of business performance, tracking total sales, customer engagement, order volume, and discount trends over time. This dashboard helps businesses understand sales growth patterns and optimize their revenue strategies. A sales overtime visualization tracks monthly revenue fluctuations, with detailed percentage changes for each month compared to the previous year. Additionally, the sales percentage by channel section highlights the distribution of sales across different sales channels, including distributors, in-store purchases, online sales, and wholesale transactions. With a focus on revenue tracking, customer engagement, and order volume trends, this dashboard serves as a powerful tool for executives, sales managers, and analysts looking to drive business growth and improve sales efficiency.

Project visualization 2

This Sales Team Performance Dashboard provides a comprehensive evaluation of individual and regional sales performance, helping businesses assess team effectiveness and optimize strategies. The top section highlights essential KPIs, including average order value, total customers, total orders, and discounts applied, with year-over-year performance comparisons. A top/bottom analysis section visually compares high-performing and low-performing sales categories, allowing managers to identify key drivers of revenue growth. The product analysis section breaks down sales performance by region, showing changes in total sales, percentage growth, and category-specific revenue shifts. With detailed performance tracking for individual sales representatives, this dashboard enables data-driven decision-making, rewards high performers, and identifies opportunities for improvement in sales execution.

Project visualization 3

The Order Analysis Dashboard offers a detailed breakdown of customer revenue and service performance, helping businesses assess key order-related metrics such as average order value, delivery time, total orders, and discount applications. At the top, four key performance indicators (KPIs) provide a snapshot of order performance, showing percentage changes compared to last year. A detailed order table presents granular data on order numbers, regions, discounts applied, sales amounts, and delivery status, enabling users to track and optimize order fulfillment. The inclusion of delivery status filtering allows stakeholders to monitor early, late, and on-time orders, ensuring improved logistics and customer satisfaction. By providing real-time insights into order trends and revenue impact, this dashboard helps businesses fine-tune their sales operations, identify inefficiencies, and enhance customer service strategies.